PHOTOGRAPHY
I have been handling product shoots and brand campaigns for a decade. I turn everyday products into key visuals.
Liquid London
While working with the Head of Social at JAQ Group, I helped establish an in-house photography studio to produce ad hoc visual assets for web and social media. The images below were captured using my personal DSLR and were created for new Liquid London brand content.
Rebel Sport
At Rebel Sport, I was responsible for producing visual content across a portfolio of Private and Licensed Brands, including Ell & Voo, Prince Tennis, Celsius, Verao, and Tahwalhi. My work spanned campaign photography, visual merchandising assets, product packaging, e-commerce imagery, and social media content — ensuring brand consistency and high visual impact across all channels.
Guylian Café & Associated Hospitality Venues
During my time working with Guylian Café and its associated venues across Australia, Canada, and the Middle East, I produced photography assets to support a wide range of digital and print needs, including menus, posters, signage, event coverage, social media, and digital screens. These assets were created for a diverse portfolio of venues that include The Belgian Chocolate Café, Eastbank Café, The Rawson Bar, Bar 100, Appetito Restaurant and Bar, Harbour Events, Searock Bar & Grill, and The Rocks Café. All imagery was shot using my personal camera and improvised lighting setups, reflecting a resourceful and hands-on approach to content creation.